Linda Lien and Caroline Slotte Viva Voce
Research fellows Linda Lien and Caroline Slotte conduct their Viva Voce Saturday 26 March 2011.
In addition to the critical reflection their research projects
consist of research within design and art. During the three last
years Lien and Slotte have been research fellows in the National
Norwegian Artistic Research Fellowship Programme. Linda Lien and
Caroline Slotte are Bergen National Academy of Art's second and
third candidates to conduct the Viva Voce. Nationally Linda Lien is
the first research fellow in visual communication to complete the
National Norwegian Artistic Research Fellowship Programme. Caroline
Slotte is the first candidate to complete the National Norwegian
Artistic Research Fellowship Programme in the subject area
Linda Lien: New methods for discovering and defining a visual identity
Research fellow Linda Lien at Bergen National Academy of the Arts, Dept of design, will conduct her Viva Voce 26 March 2011 on the project "Identity Design for a Specific Geographic Region: Regional Branding in the Age of Personal Branding".
Time: Saturday 26 March 2011 at 9:30 a.m
Venue: the basement auditorium at Bergen Public Library, Strømgt. 6
The research fellowship project consists of a critical reflection and a design project. The design project was presented at the exhibition «KVA(M) NO - An exhibition about spaces, identity and designers» at Room 8 in Bergen in December 2010. The 94 page critical reflection was completed in February 2011.
Identity design for nations, regions, cities or municipalities has been in focus in recent years. But who has the right to define a region's identity? Based on the municipality Kvam in Hardanger, designer Linda Lien presents an alternative way to visualise regional identity. Lien has experimented with a variety of methods in order to involve and encourage Kvam's citizens to discover and present their identity. Together with the community Ålvik she established three different styles of cafés - each intended to highlight different regional qualities. The cafés also became large format three-dimensional mapping of local ambience. Lien has also established a mobile design office in which she visits the region.
A region's inhabitants are their most important ambassadors. If they don't discover their own region's value it becomes almost impossible to attract new citizens. The project has provided a visual tool for the local community. With this tool they can increase awareness of a region's qualities among its population and increase its promotional value. Lien has also developed a "design-your-own-website" system, where the population is invited to become local contributors of profile products and vote on those products they want to see produced.
The project also discusses the ethical aspects of identity design and the designer's power to define. Other key issues have been the visual identity's added value in contrast to the lack of opportunity for extensive physical changes or improvements in the region. It has been essential to create a flexible visual identity based on the community's resources and challenges, with sufficient flexibility to allow citizens from different walks of life to emphasize different qualities and aspects of their home region.
The expert assessment committee
Jeremy Welsh, professor, Bergen National Academy of the Arts (head)
Anne Mellbye, Anne Mellbye Design, formerly Oslo National Academy of the Arts (Architecture)
Henriette Koblanck, professor at Linné University, Kalmar/Växjö, Sweden
Background Linda Lien
Linda Lien (b. 1974) is research fellow in visual communication at Bergen National Academy of the Arts, Dept of design. She has an MA in visual communication from Bergen National Academy of the Arts Ho har hovudfag i visuell kommunikasjon frå Kunsthøgskolen i Bergen, in identitydesign for municipalities under so-called restructuring. Lien has worked for, and been partner, in GROM design. She has also worked five years as a journalist in the local press.
Read more about the challenge, process and outcome at the website created for her research project. The website has images from the exhibition, videos from the café project and you can download her critical reflection (in Norwegian): www.visuellidentitet.no
Picture: Unidentified View1
Caroline Slotte: Second Hand Stories
Research Fellow Caroline Slotte at Bergen National Academy of the Arts, Dept of Specialised Art, will conduct her Viva Voce Saturday 26 March 2011 on the project "Second Hand Stories".
Time: Saturday 26 March 2011 at 1:30 p.m
Venue: the basement auditorium at Bergen Public Library, Strømgt. 6
The artistic research project "Second Hand Stories" refers to personal objects' capacity to preserve memories. Caroline Slotte investigates the artistic possibilities of second hand ceramic materials in her project.
The artistic result of her project was presented in the exhibition "Going Blank Again" in October-November 2010 at Galleri s.e. in Bergen, and in the launch of her exhibition catalogue "Närmare/Closer". The critical reflection "Second Hand Stories - reflections on the project" was completed in February 2011.
The reshaping of existing objects is essential in Slotte's artistic practise. She reshapes found objects, primarily ceramic objects, and gives them new meaning. She is interested in the tension between the enigmatic and the recognisable, the ordinary and the unexpected. Caroline Slotte works with the ceramic material by cutting, sculpting, sanding or adding. Through these physical interventions in the ceramic material the work process becomes a method for questioning and highlighting the stories the objects contain.
"The departing point for my research project is the poetry of everyday objects and all the memories and stories they contain", says Caroline Slotte. She has researched the theme through her own artistic practise and theoretically through her own and other artists' texts.
In the project's theoretical dissertation Slotte investigates alternatives to the academic -scientific text genre. In her critical reflection she debates, among others, the subjective writing process as a method to approach the knowledge which is hidden in creative processes.
Background Caroline Slotte
Caroline Slotte (b. 1975 in Helsinki, Finland) is research fellow at subject area ceramics, Dept of specialised art. She has an MA in ceramics from Bergen National Academy of the Arts and has studied in Finland and Denmark. Her works are represented in the collections of Museum of Arts and Design in New York, Victoria & Albert Museum in London, National Museum of Scotland, Design Museum in Helsinki and West Norway Museum of Applied Art in Bergen.
The National Norwegian Artistic Research Fellowship Programme
The National Norwegian Artistic Research Fellowship Programme was established in 2003, as the equivalent to scientific PhD programs. The program deviates from traditional PhD programs by focusing on art- and design practises as key elements in the research fellows' projects. Different from traditional research, this approach provides new opportunities for investigations of themes.
Read more about The National Norwegian Artistic Research Fellowship Programme at: www.kunststipendiat.no